Tech · Adam’s stack
The stack I’d run as the commercial lead of a B2B SaaS team.
31 core tools and 18 supporting ones, mapped to every stage of the sales flow. Hover or tap any tool to see what it does and why it earns its place. For prices, see each tool’s page in the tool directory, or price a stack for your team with the stack calculator.
At a glance
Adam’s stack is the set of sales and marketing tools Adam Agresta would run as the commercial lead of a B2B SaaS team. It covers 31 core and 18 supporting tools, mapped to each stage of the sales flow, with notes on what each one does and why it earns its place.
- Built for
- The commercial lead of a B2B SaaS team
- Tools
- 31 core and 18 supporting
- Mapped to
- Every stage of the sales flow
- Prices
- In the tool directory and stack calculator
How it fits the sales flow
Every stage of the deal gets a tool doing the heavy lifting, so the team can spend its time selling.
- 01
Research
Origami, LinkedIn Sales Navigator, Ahrefs
- 02
Prospecting
Instantly, Apollo, NeverBounce
- 03
Discovery & Demo
Calendly, Google Meet, Fathom
- 04
Follow-up & Nurture
HubSpot, OpenClaw, Claude, Loom
- 05
Proposal & close
Qwilr, HubSpot, Stripe
- 06
Proof & expansion
Riverside, Luma, HubSpot
The full stack, by job
Main tools are the cards. Supporting tools are listed underneath each group.
Find & reach
Prospecting, outbound and deliverability
Meet & close
Calls, CRM, proposals and payments
Create & be found
Content, events, SEO and social
Build & automate
AI, agents, prototyping and hosting
Run & measure
Team workspace, training and analytics
Can’t find a tool that fits?
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FAQ
Frequently asked questions
What CRM would Adam Agresta use?
For a B2B SaaS team, HubSpot, with Sales Hub Enterprise and Marketing Hub. Enterprise lets workflows enrol contacts straight into sales sequences.
What would this stack cost to run?
It depends on team size, plans and discounts. Each tool’s page in the tool directory shows published pricing in AUD, and the stack calculator prices a starting stack for your team.
Which tools are best for outbound prospecting?
Outbound runs well on LinkedIn Sales Navigator and Apollo for data, Origami for AI-led prospecting, Instantly for sending across warmed-up mailboxes, NeverBounce for email verification and separate sending domains to protect deliverability.
Do I need every tool in this stack?
No. This stack is built for a commercial team selling a B2B SaaS product. Most businesses need fewer tools; the Promptwise Advisory stack calculator recommends a starting stack for your size and model.
How does the stack fit the sales flow?
The stack is mapped across six stages: find and reach, book the meeting, run the demo, follow up and nurture, propose and close, then proof and expansion. Each tool is listed against the job it does at that stage.
Not sure where to start?
That’s exactly what the first conversation is for. It’s free.