Education Centre
Learn how sales, marketing and AI actually work.
Free, practical education from 15+ years of running sales, marketing and partner teams. Start with Adam’s Sales Philosophy, then dig into the lists, guides and tools. No sign-up needed.
Sales Philosophy · Thoughts & Notes · Top 10s · Guides & Checklists · Tools & Templates
At a glance
The Promptwise Advisory Education Centre is free sales, marketing and AI education from Adam Agresta, built on 15+ years running commercial teams. It is anchored by Adam’s Sales Philosophy, 26 principles for selling well, and has four sections: Thoughts & Notes, Top 10s, Guides & Checklists, and Tools & Templates.
- Anchor guide
- Adam’s Sales Philosophy: 26 principles
- Sections
- Thoughts & Notes, Top 10s, Guides & Checklists, Tools & Templates
- Free tools
- Funnel Health Check, admin hours, pipeline gap, hire cost, AI visibility
- Cost
- Free, no sign-up
Explore the Education Centre
Four sections, each built around the questions founders ask most in strategy chats.
The method
The Promptwise Approach
How we approach sales, marketing and AI as one engine, with a section on each.
Read the approach →Section
Thoughts & Notes
Adam’s articles and opinion pieces: lessons from 15+ years in sales, marketing and partnerships, and from selling pies.
Browse Thoughts & Notes →Section
Top 10s
Ranked lists of the best tools in each category, with Australian pricing notes and an honest view of who each one suits.
Browse the Top 10s →Section
Guides & Checklists
Practical, step-by-step guides on build vs buy, adopting AI, hiring sales leaders and getting recommended by AI.
Browse the guides →Section
Tools & Templates
Free calculators, the AI search visibility checker and downloadable templates. Put in your numbers and get an answer.
Browse tools and templates →Latest articles and guides
Straight answers with sources, written for Australian businesses.
Assessment · 3 minutes
Funnel Health Check
Where is your funnel leaking? Score your marketing, sales and post-sale funnel, tailored to how you sell.
Take the check →Guide · 9 min read
Building custom software in the age of AI
What AI changed, the six parts of a modern build, and six steps to take before anyone quotes.
Read it →Guide · 8 min read
Build vs buy: when to buy software, connect your tools or build your own
Three options, not two, and a checklist to pick the right one for each problem.
Read it →Guide · 7 min read
Evolving into AI: a practical roadmap for Australian businesses
A five-stage roadmap from first experiments to AI that runs across the business, with guardrails.
Read it →Top 10 · 7 min read
The 10 best CRMs for Australian businesses (2026)
Ranked, with starting prices, Australian hosting notes and who each CRM suits.
Read it →Top 10 · 7 min read
The 10 best AI tools for sales teams (2026)
The AI tools that save sales teams real hours, from research to call notes.
Read it →Top 10 · 7 min read
The 10 best cold email and outbound tools (2026)
Sequencers, deliverability and LinkedIn tools, plus how to stay compliant in Australia.
Read it →Thoughts & Notes · 7 min read
What selling 11,000 pies taught me about B2B sales
Corporate catering for TikTok, Stan and DocuSign turned out to be a masterclass in selling to businesses.
Read it →Guide · 8 min read
Fractional vs full-time Head of Sales: what it really costs in Australia
Salary is only the start. The full year-one bill, and when fractional makes more sense.
Read it →Guide · 9 min read
How to get your business recommended by ChatGPT, Claude and Perplexity
What AI assistants cite, why Google rankings aren’t enough, and six practical steps.
Read it →FAQ
Frequently asked questions
What is the Promptwise Advisory Education Centre?
It is a free library of sales, marketing and AI education from Adam Agresta, founder of Promptwise Advisory. It includes his Sales Philosophy, ranked top 10 tool lists, practical guides and checklists, and free calculators and templates.
Where should I start?
Start with Adam’s Sales Philosophy, the anchor guide. If you have a specific problem, go straight to the guides: build vs buy, adopting AI, hiring a Head of Sales or getting recommended by AI. If you want a number, use one of the free calculators in Tools & Templates.
Is everything in the Education Centre free?
Yes. Every article, guide and tool is free and needs no sign-up. The upcoming downloadable templates will only ask for a name and work email.
How are the top 10 lists chosen?
Each list is built from Promptwise Advisory’s tool directory and Adam’s own experience, with published pricing and Australian notes such as local hosting and AUD billing. Tools Adam used every day are marked, and no placement is paid.
Want this applied to your business?
Book a free 30-minute chat, over coffee in Sydney or on Google Meet.