Marketing · Email marketing and automation
Campaign Monitor
Design-focused email marketing platform from Marigold
At a glance
Campaign Monitor is an email marketing platform known for polished templates and an easy drag-and-drop editor. It covers campaigns, automated journeys, segmentation, transactional email and signup forms, with an AI writer and optional website builder. It was founded in Sydney and is now part of Marigold.
- Category
- Email marketing and automation
- Best fit
- SME · Mid-market
- Pricing
- Visit vendor site for pricing
- In Adam’s stack
- No
Who Campaign Monitor is best for
Small and mid-sized businesses and agencies that want professional-looking emails without a designer. Its multi-brand and agency options suit marketers managing several clients or brands.
Key features
- Drag-and-drop editor with designer templates
- Automated journeys and drip campaigns
- Engagement segmentation and send time optimisation on Premier
- Transactional email
- AI Writer and inbox preview
- Multi-brand account management on Enterprise
Why it’s worth it
It makes good-looking, on-brand emails quick to produce, which matters for businesses where email design reflects the brand.
Things to consider
- Lite plan caps sends at 2,500 a month
- Phone support and advanced segmentation are only on Premier
- Fewer e-commerce automation features than Klaviyo or Omnisend
For Australian businesses
Founded in Sydney in 2004 and now owned by US-based Marigold. Prices are listed in USD, but the pricing page says AUD billing can be supported.
Campaign Monitor pricing
Visit vendor site for pricing.
Campaign Monitor doesn’t publish full pricing we could verify. Go to the Campaign Monitor website.
Alternatives to Campaign Monitor
Other tools listed under Email marketing and automation. Tools from Adam’s stack are marked.
Email marketing and automation with a built-in sales CRM
SMEMid-marketHubSpot
In Adam’s stackAll-in-one CRM with free tier; easiest to start on and grow with
SMEMid-marketEnterpriseThe familiar starting point for small businesses
SMEThe go-to for e-commerce and D2C brands
SMEMid-marketEmail, SMS and WhatsApp at a low price
SMEMid-marketEmail for creators and newsletters (formerly ConvertKit)
SMEE-commerce email and SMS
SMEEnterprise B2B marketing automation
EnterpriseEnterprise cross-channel marketing
Enterprise
FAQ
Campaign Monitor: common questions
Is Campaign Monitor Australian?
Campaign Monitor was founded in Sydney. It is now part of Marigold, a US-headquartered marketing technology company.
How much does Campaign Monitor cost?
Plans (Lite, Essentials, Premier) are priced by contact count in USD, with Enterprise on custom pricing. There is a 30-day free trial and 10% off annual plans.
Campaign Monitor vs Mailchimp?
Both suit small businesses. Campaign Monitor is often chosen for its template design and agency features, while Mailchimp has a free plan and a larger integration library.
Can’t find a tool that fits?
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