Sales · Outbound and sales engagement
Reply.io
Multichannel sales engagement with an AI SDR agent called Jason
At a glance
Reply.io is a sales engagement platform for running sequences across email, LinkedIn, calls, SMS and WhatsApp. It includes unlimited mailboxes with warm-up, a contact data tool and deliverability features. Its AI SDR, Jason, can find contacts, write personalised messages and handle replies in autopilot or copilot mode.
- Category
- Outbound and sales engagement
- Best fit
- SME · Mid-market
- Pricing
- See pricing below
- In Adam’s stack
- No
Who Reply.io is best for
Small and mid-sized sales teams and agencies that want multichannel sequences in one tool, with the option of an AI SDR for prospecting at volume. It is a middle ground between email-only senders and enterprise platforms.
Key features
- Multichannel sequences across email, LinkedIn, calls, SMS and WhatsApp
- Unlimited mailboxes with warm-up and a deliverability suite
- Jason AI SDR with autopilot and copilot modes
- Live contact data credits and email validation
- Agency plans with unlimited client workspaces
- Team and channel reporting
Why it’s worth it
It covers email, LinkedIn and calling plus an AI SDR option from one vendor, so teams can scale outbound without stitching several tools together.
Things to consider
- LinkedIn and calls/SMS are paid add-ons on the email plan
- The AI SDR plans are a big step up in cost from the core seat plans
- Published prices vary between sections of the pricing page, so confirm the exact quote before buying
Reply.io pricing
Pricing as published by Reply.io
Email Volume from about US$49/user/month billed annually, priced by active contacts. Multichannel from about US$89/user/month billed annually. Jason AI SDR from US$500/month. Agency plans from about US$166/month. LinkedIn add-on US$69/account/month. 14-day free trial. Figures differ between sections of the page.
Source: reply.io/pricing. Checked 8 October 2026. Prices change often, so confirm on the vendor’s site before you buy.
Alternatives to Reply.io
Other tools listed under Outbound and sales engagement. Tools from Adam’s stack are marked.
Instantly
In Adam’s stackCold email at volume with mailbox warm-up
SMEMid-marketEnterprise sales engagement and forecasting
Mid-marketEnterpriseCadences, coaching and deal management for larger teams
Mid-marketEnterpriseApollo.io
In Adam’s stackContact database, enrichment and sequencing in one
SMEMid-marketPersonalised cold email and LinkedIn outreach
SMECold email with unlimited mailboxes and warm-up
SMEMid-marketHubSpot
In Adam’s stackAll-in-one CRM with free tier; easiest to start on and grow with
SMEMid-marketEnterpriseSimple cold email for small teams
SMEGmail-based sequences and scheduling
SMEMid-market
FAQ
Reply.io: common questions
What is Jason AI in Reply.io?
Jason is Reply.io's AI SDR agent. It searches for contacts, writes personalised multichannel messages and can respond to replies, working either autonomously or with human approval.
How much does Reply.io cost?
Seat-based plans start from roughly US$49 per user a month billed annually for email, with Multichannel from about US$89 and the Jason AI SDR from US$500 a month. Check the current pricing page, as figures vary between sections.
Reply.io vs lemlist?
Both run email plus LinkedIn sequences. Reply.io adds a dedicated AI SDR product and agency plans, while lemlist bundles a large lead database and is known for personalisation.
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