AI · AI search visibility
Ahrefs Brand Radar
Ahrefs tool tracking brand mentions and citations across AI answers
At a glance
Ahrefs Brand Radar is part of the Ahrefs platform that tracks how brands appear in AI answers, plus YouTube, TikTok and Reddit. It combines a prebuilt AI Visibility Index, built from prompts derived from Ahrefs' keyword database, with custom prompts you define yourself. It reports mentions, citations, AI share of voice and estimated impressions across AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot, with Claude available for custom prompts.
- Category
- AI search visibility
- Best fit
- SME · Mid-market · Enterprise
- Pricing
- See pricing below
- In Adam’s stack
- No
Who Ahrefs Brand Radar is best for
Teams already on Ahrefs, and brands that want category-wide market research on AI visibility without first building their own prompt list. The prebuilt index suits competitive research across a whole industry rather than a handful of tracked questions.
Key features
- Prebuilt AI Visibility Index searchable by brand or category with no setup
- Custom prompt tracking with check frequency from monthly to daily
- Mentions, citations, AI share of voice and estimated impressions
- Coverage of AI Overviews, AI Mode, ChatGPT, Perplexity, Gemini and Copilot
- AI referral traffic and AI crawler visit reporting
- YouTube, TikTok and Reddit visibility tracking
Why it’s worth it
Its prebuilt index means you can see how your brand and competitors show up across a whole category immediately, instead of waiting weeks for your own tracked prompts to build history.
Things to consider
- Costs stack up: the AI Visibility Index add-on starts at US$199/month on top of an Ahrefs plan, which itself starts at US$129/month.
- Claude is only covered for custom prompts, not the prebuilt index.
- The prebuilt index is derived from search keyword data, so it may not reflect the conversational questions your buyers actually ask.
Ahrefs Brand Radar pricing
Pricing as published by Ahrefs Brand Radar
Ahrefs plans: Lite US$129/month, Standard US$249/month, Advanced US$449/month, Enterprise US$1,499/month (annual commitment). Brand Radar AI add-on from US$199/month. Custom prompt packages: Basic US$50/month, Growth US$100/month, Scale US$250/month, with a small daily custom prompt quota included on paid plans.
Source: ahrefs.com/pricing. Checked 8 October 2026. Prices change often, so confirm on the vendor’s site before you buy.
Alternatives to Ahrefs Brand Radar
Other tools listed under AI search visibility. Tools from Adam’s stack are marked.
Psyke
AustralianAI platform producing LLM and AI search-optimised content
SMEMid-marketAI visibility analytics for larger brands
Mid-marketEnterpriseTracks brand mentions and citations across AI engines
SMEMid-marketSearchable
In Adam’s stackAI visibility tracking, audits and content tools
SMEMid-marketAffordable AI search monitoring
SMEAI visibility inside Semrush
SMEMid-marketEnterpriseAI search presence monitoring for brands
Mid-marketEnterpriseFreeSOV
In Adam’s stackFree share-of-voice tracker with your own API keys
SME
FAQ
Ahrefs Brand Radar: common questions
What is Ahrefs Brand Radar used for?
Ahrefs Brand Radar shows how often your brand is mentioned and cited in AI answers such as ChatGPT, Perplexity, Gemini and Google AI Overviews, compared with competitors. It also tracks brand visibility on YouTube, TikTok and Reddit.
How much does Ahrefs Brand Radar cost?
The Brand Radar AI add-on starts from US$199 a month, and custom prompt packages start at US$50 a month. Paid Ahrefs plans, from US$129 a month, include a small custom prompt quota.
Is Ahrefs Brand Radar good for small businesses?
It can be, but the combined cost of an Ahrefs plan and the add-on is high for a small business. Smaller teams not already on Ahrefs often start with a cheaper dedicated tracker.
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